Wednesday, December 10, 2008

Arcade Fire uppmuntrar kreativitet

David Finchers kommande storfilm The Curious Case of Benjamin Button fick sig en rejäl promotion-boost när plötsligt en trailer med My Body Is A Cage av Arcade Fire började dyka upp i amerikanska tv-stationers reklampauser. Arcade Fires management har nu uttalat sig om detta.
"This is the first time the band have used their music in this way. David Fincher asked them to look at the trailer. They all thought it was a good use of the music. They have no issue with licensing music when it’s used in a creative way. It rarely happens."
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